Work that paid for itself.

We cut 60% of their ad sets and rebuilt the account around four creative angles. Monthly spend tripled and every extra dollar still paid for itself.

We replaced their 30%-off ads with a free grinder on the first order. New subscribers cost less to win and stayed longer.

Launched Shopping, YouTube and Performance Max with room-tour videos shot on a phone. Profitable in week seven.

We built a paid creator program on TikTok with one simple brief. Creator ads now drive 41% of sales at a lower cost than studio content.

The account was spread across 300 products. We focused spend on the twelve that actually sold and cut cost per purchase from $54 to $35.

We moved budget from brand terms to the questions people ask before they buy a mattress. Non-brand search revenue grew 62%.

We stopped buying cheap installs and optimised for trial starts instead. Cost per trial fell 44% and more trials turned into paid members.

Brightloaf was great at first orders and poor at repeat ones. A new offer and post-purchase ads lifted repeat orders by 48%.

We planned the launch backwards from the sell-out date: waitlist first, Pinterest early, Meta at full speed for launch week.

We swapped studio shots for short clips of customers’ dogs eating and tested a first-month offer. Customer lifetime value rose 27%.

We prepared creative and audiences in October so Pebble & Pine could spend 3.4x more in November and December and stay profitable.

Short how-to videos on YouTube, paired with search ads for hair problems, made Mirelle’s first new channel profitable in six weeks.

Ledgerly’s ad numbers and bank numbers never matched. We rebuilt tracking in two days, then cut cost per sign-up by 22%.